DUDE LIFE SUB FOR SANTA · 2026

Help us bless 50 kids
this Christmas

We're kicking off our inaugural Dude Life Sub for Santa. We have limited edition merch you can purchase (100% of net proceeds go to the fund), or you can directly donate. Thank you! Let's make some kids happy this year.

RAISED SO FARLive total
$0
10
kids covered
$200
until kid #11
10 of 50 kidsGoal: 50 kids · $10,000
Kickoff funding $2,000Merch net (100%) $0Direct donations (100%) $0
Sub For Santa Campaign Donations open until November 30th— days left

Choose how you want to give

Through November 30, 100% of the net from every tee and hoodie goes into the pot. We show you exactly what the shirt and the labor cost, and everything left goes to kids. Want every dollar to go to kids? Give directly.

The wall of kids

Our Goal Is to Bless
50 Kids This Christmas.

Each figure below represents one of those 50 kids. Let's do this Dude Life Fam!

#1
#2
#3
#4
#5
#6
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#11
#12
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#40
#41
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#50
Already covered Next up Still needs a Santa

Donations

Donate

Only the confirmed kickoff contributions are listed for now.

How it works

01

We put in $1,000

The channel kicks off the pot. That's five kids covered before anyone else chips in.

02

You shop or donate

100% of the net from every Sub for Santa tee and hoodie goes into the pot. Or skip the merch and give straight to the fund.

03

You point us to families

Know a family with kids who are struggling this year? Nominate them. We'll reach out privately.

04

We deliver Christmas

$200 per kid, for as many kids as the pot covers. You'll see it go down on the channel.

Know a family?

Nominate a
family in need

Tell us about a family with kids who could use a lift this Christmas. A neighbor, a coworker, someone from church or school, or your own family.

Kept private. We'll reach out quietly and never share a family's name, story or face on the channel without their permission.

Questions

Where does the money go?

Every dollar in the pot goes to kids: gifts, clothes and essentials, $200 per kid.

Do you keep any of the donations?

No. Direct donations go 100% to the fund. Merch only takes out what the shirt and the labor cost, and those numbers are shown on every product.

How are families chosen?

We review every nomination, reach out to the nominator first, and help as many families as the pot covers.

How much of my merch purchase goes to the fund?

100% of the net: the price minus product cost and labor, shown on each product, through November 30.

Is my donation tax-deductible?

[Confirm before launch.]

When will merch ship?

[Ship date placeholder.]